Senzira yekuona kukosha kwechigadzirwa uye kukosha kwekushandisa, cosmetic kurongedza kunoita basa rakakosha muminda yezvizoro kutenderera uye kushandiswa.Muna 2022, kana hupfumi hwakangwara huchikunda, ruzivo uye hungwaru hwekushongedza kwezvizoro zvakaiswa pachirongwa, uye kudiwa kwehupfumi hwezvinhu uye kukosha kwevanhu kunoratidzwa mune yemazuva ano cosmetic yekurongedza tekinoroji.
Mune zvinotarisirwa nevanhu zvechivanhu, cosmetic packaging inogara iri ye "chiso chakakosha".Kuberekwa kwechigadzirwa chitsva chimwe nechimwe chinoda jasi rakanaka.Kubva paruvara kusvika pateni, vagadziri vemhando vanofanirwa kuita nhamburiko huru.Munguva yanhasi yevatengi, kurongedza kwakanaka kunoita kunge kusingawedzere mapoinzi kune zvigadzirwa, asi panzvimbo pezvo kune dhizaini-inoshamwaridzika, senge kurongedza zvine hungwaru, uye kurongedza kwakabatana.Zvinogona kutaurwa kuti mamwe "kufunga" cosmetic packaging zvishoma nezvishoma yave chimwe chezvinhu zvakakosha kuti vatengi vatenge.
IIntelligent Packaging
Tekinoroji nyowani dzakadai semarobhoti, AI yekugadzira, uye Indaneti yezvinhu zvakaunzwa nemaindasitiri akasiyana, achigara achisimudzira kukwidziridzwa kwakanaka kwechigadzirwa uye mhando dzekugadzira.Muna 2022, cosmetic packaging inosimudzirawo kune hungwaru kugadzira.
Chii chinonzi intelligent packaging?Iyo inonzi yakangwara packaging inoreva kuti jasi rechigadzirwa ichi rinofanira kunge rakajeka, iro rinogona kupa vatengi ruzivo rwemhando yezvokudya zvakaputirwa panguva yekutenderera uye kuchengetedza.Semuenzaniso, iyo nguva uye tembiricha zvinoratidzwa pakapeji, kutsva kunoratidzwa pakapeji, uye kurongedza kunoratidzwa kana iyo yekurongedza ichidonha.Mune bhodhoro dhizaini yezvizoro, kugona kwechigadzirwa kunofanirwa kujeka pakungotarisa.Mumakore achangopfuura, mabhodhoro opaque agara achishoropodzwa.Cosmetics isina kukwana mambure emukati ezvigadzirwa inzvimbo inopisa yekunyunyuta kwevatengi, uye dambudziko guru nderekuti kurongedza kuri "opaque".Bhodhoro rinoita kunge hombe rezvizoro rinowanzova nekachigadzirwa kadiki mariri.Uye hungwaru kurongedza ndeyekuona iyo humanization uye nehungwaru zvinodiwa zvekurongedza, inova imwe yemaitiro ezvizorwa packaging.
Uye zvakare, kune yakangwara kuchengetedza tekinoroji, inotakurika yakangwara yekurongedza tekinoroji, yakangwara mameseji anti-yekunyepedzera tekinoroji, magineti resonance radio frequency anti-yekunyepedzera identification tekinoroji, uye ruzivo traceability scheme tekinoroji yezvizorwa mbishi.Nehungwaru hwehunyanzvi hwepamusoro tekinoroji, kurongedza kwakangwara kwezvizoro kunogona kuve nenzvimbo yakakura yekushandisa uye kupa vatengi dziviriro ine simba yezvido, masevhisi ari nyore, uye ruzivo rwerubatsiro.
"Interactive" Chigadzirwa Packaging
Yemazuva ano cosmetic packaging inoteerera kune "yekutanga" uye "novelty".Iyo ine njere uye inonakidza yekudyidzana cosmetic packaging dhizaini inoita kuti zvive nyore kuita kuti ioneke pakati pezvizoro zvakawanda, inokwezva zvakanyanya kutarisisa kwevateereri, inofambisa mwoyo yeruzhinji, inomutsa Chishuwo chakati, uye ipapo kuzadzisa chinangwa chekuparadzira ruzivo.Iyo yepakutanga inoshanda yekurongedza haingobvumire vatengi kutenga zvigadzirwa zvinoshanda, asi zvakare inobvumira vanhu kunakidzwa nemufaro uye kushamisika kwekudyidzana, kupfumisa hupenyu hwezuva nezuva hwevanhu.
Iyo inonzi inopindirana cosmetic packaging ndeyekuita inonakidza "kudyidzana" pakati pekurongedza dhizaini yechigadzirwa uye vatengi.Vatengi vechidiki havana kujeka uye havangotenga zvigadzirwa mune imwe chiteshi.Kana iwe uchida kuvakwezva, haugone kungotaridzika zvakanaka, unofanirwa kunakidzwa.Izvi zvinoda vagadziri vepakeji yemhando kuti vavhure pfungwa dzavo, vatambe nekugadzira inopindirana mapepa ekurongedza, uye kuhwina kufarirwa kwemusika.
Usati wagadzira, unofanirwa kunzwisisa zvinhu zvishoma.Pamusoro pekukosha kwecosmetic pachayo, kurongedza kwekunze kwechigadzirwa kungaita sei kuti vatengi vagare?Semuenzaniso, inogona kushandiswa kune zvimwe zvinangwa: senge zvizoro zvekuchengetera racks, nharembozha racks, zvinyoreso, mini maruva mapoto, maoko shamwari anogona kuiswa padhesiki, etc. Maitiro ekuita kuti vatengi vabatane nemhando kuburikidza nekurongedza. ?Pane chikonzero chakakwana here chekuti vatengi vagovane nekuparadzira shoko kwauri mushure mekunge maitiro ekutenga apera?Vatengi vanoda here kuenderera mberi nekutora chikamu mune zvimwe zviitiko zvechigadzirwa kuburikidza nehungwaru dhizaini pane zvekushongedza packaging?Vatengi vachada kutenga kechipiri nekuda kwekugadzirwa kwemapakeji ezvizoro?Magadzirirwo ekurongedzerwa kwechigadzirwa ane mhedzisiro yekutungamira vatengi kuti vajoinise iyo brand yakavanzika domain?Pane chiitiko chinonakidza che "interactive" kana uchigadzira kurongedza kunoita kuti vanhu vade zvekushongedza packaging pekutanga kuona.
Muchidimbu, mune ramangwana, iyo cosmetic yekurongedza indasitiri inosungirwa kuona zvishoma nezvishoma kukwidziridzwa uye shanduko yehungwaru nekudyidzana.Iyo graphic dhizaini zvinhu zvechigadzirwa kurongedza zvinogona kuendesa kukosha kwechigadzirwa kune vatengi zvakanyanya intuitively.Uye kugadzira cosmetic kurongedza kunogona kukanganisa zvakananga psychology yevatengi.Nyika dzakasiyana, vanhukadzi vakasiyana, uye vanhu vezera rakasiyana vane zvavanofarira zvakasiyana pakugadzira dhizaini yekushongedza.Kungave kurongedza zvine hungwaru kana kupindirana kurongedza, "yekutanga" uye "novelty" dhizaini yemhando inosimudzira kukosha kweiyo brand.Chete nekutsvaga maonero matsva uye nzwisiso nyowani yezvizoro zvekurongedza ndipo makambani anogona kuve neanoveli kurongedza kuita uye kugadzira yakasarudzika nzira dzekuita.
Somewang haizoregi kuedza kugadzira uye kugadzira mamwe ekugadzira ekurongedza, uye kutarisira kurangana nemakambani akasiyana ezvekuzora kuti agadzire pamwe chete kurongedza kutsva kwakasarudzika.
Somewang inoita kuti kurongedza kuve nyore.
Nguva yekutumira: May-26-2022